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How to Get Last-Minute Votes: Lessons Learned from College Campus Campaigning
GOTV is the ‘final push’ of a campaign. This installment of our GOTV is actually the story of a campaign I managed in West Lafayette’s City Council District 1, a district that is so jam-packed with...
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GOTV Canvassing: Organizing Raw Data
The foundation of a well executed GOTV effort is canvassing. Canvassing is the process of directly contacting every voter in order to collect data on them, which can then be categorized and organized,...
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GOTV Canvassing: What to Ask And How to Capture New Data
Hopefully you’ve already organized your raw data and are ready to actually start contacting voters. So how exactly do you do that, anyway? And once you’re with them, what do you say? The next step to...
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GOTV Canvassing Logistics: Training Volunteers
Whether it’s phone-banking, door-to-door, passing out literature at events, walking in parades, you name it – volunteer training is key. Here are the essentials for training up volunteers before you...
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GOTV: Organizing Your New-Found Voters
After you’ve completed your GOTV canvassing (although honestly, it never really ends), it’s time to utilize the data you’ve collected. The purpose of reaching out to each individual voter, besides...
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GOTV: Planning The Final Push
For the first half of your campaign year, you’ll be canvassing – collecting and organizing voter data. Over the summer and going into fall, the candidate, candidate’s wife and family and lots of...
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GOTV: 72-Hour Campaign Logistics
What is the 72-Hour Campaign, you ask? It’s a quasi-clever way of saying ‘the last 3 days of the campaign,’ although really we’re talking about the entire weekend, plus Monday, plus Election Day, so...
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New Voter Turnout – The Long-Shot Candidate’s Siren Song
New voter turnout. What is that? A few candidates in, er, interesting districts at interesting times, might find themselves drawn to the idea that they can win a fairly difficult, seemingly...
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What To Do When Your Opponent Cheats
In most major election years like this one, there’s bound to be some voter fraud. Most states don’t have voter ID laws, and let’s face it, democrats are notorious for getting elected by dead people...
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Carol Way – Doing GOTV Right
It’s Friday before Election Day and I get a text from my husband at 6:30am – “Hey, guess who’s at the train station!” Followed by this pic: It’s my hubby Matt with Connecticut State Representative...
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It’s Summer! – 5 Things You Should Be Doing Now
By now your campaign should be in full swing, and hopefully your family isn’t missing you yet, because it’ll be a loooong time before you can sit down and have a regular meal with them again. July...
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It’s September – 5 Things You Should Be Doing Now
It’s September! Welcome to the semi-official beginning of “Campaign Season!” “What?!?” you say? “But I’ve been working my tail off for eight months already!?!?” Yes, yes you have. But not highly...
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It’s October – The One Thing You Should Be Doing
October is about one goal, and one goal only: talking to voters. You need to be walking your district as much as possible. For you that may be every single day, three weekday afternoons and the...
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